Podcast – Community Text App vs Social and Email

The most important thing we can do in business is to have contact with our customers. And while you’ve heard me speak about the importance of growing one’s email list, it seems that — more and more — people are jaded with all things email. So, how does a business owner / entrepreneur stay ahead of the curve and find the newest (and best) platform for reaching out to customers? Well, in this episode, I provide a possible solution with… SMS marketing! In other words, texting! I’ll share my thoughts on this increasingly popular strategy, how I’ve employed it within my business, why it might be right for you, what you need to know about the Community app, and so much more!

 

You’ll find out:

  • Why there’s a very high likelihood your emails won’t get opened
  • Why we know we have to limit social media
  • The open rate text messages get
  • How I use SMS campaigns for our services and platforms
  • Why I use SMS marketing sparingly
  • Why I recently didn’t want to hit up my email list / social media re: a new service
  • Why using a Swipe Up diminishes your reach on Stories
  • What I call a direct to interested consumer campaign
  • Why I want to use my work phone number solely for entrepreneurs
  • When it makes the most sense to use SMS marketing (and when it doesn’t)
  • The difference between Google numbers and Community

 

 

Important Links from the Show

Click here to subscribe to Build Your Tribe!

Click here to rate and review!

Make sure you scroll down, tap to rate with 5 stars, and then select, “Write a Review.” Then be sure to DM me with a screenshot and I’ll do my best to read your review on the air! 

Send me a text: 9495039873

Twilio

Community

Join the PodSquad!

If you liked this episode, check out Episode #409 – Setting up Your Email List

Leave me a message about this episode!

To submit requests for The Chalene Show: thechaleneshow@chalenejohnson.com
To submit requests for Build Your Tribe: buildyourtribe@chalenejohnson.com

leave me a message about this episode

Send a voice message to Chalene

Is your microphone ready?

Powered by SpeakPipe

JOIN OUR EMAIL LIST

FOR WEEKLY TIPS TO
LIVE A CRAZY COOL LIFE