I don’t think I have to remind you, but use some discretion! Please! Anything you post should be okay for anyone to read. If your photo needs an explanation, don’t post it! If it shows you drunk and dancing on tables, it’s likely not the image you want to put out there to build your brand. That doesn’t mean every picture has to be professionally taken. Just think twice before posting.
Think of it as a giant cocktail party. If you have really strong opinions that are going to offend others, think twice before posting. You might have the kind of personality that loves to create controversy, and if that is the case, then go ahead and post that fire-poker post. But be ready for a backlash! I like to keep things pretty calm and upbeat. Feel free to check out my Twitter and Facebook pages for suggestions. There are always going to be people who want to create a stir. I just ignore them. Or, if they’re really annoying, I hide them.
You have control over your online image. You might as well exercise that control. Build your best image by being genuine, kind and engaged. I know people I hadn’t paid much attention to until I started reading their posts. And then I noticed, “She’s really funny, or smart, or informative.” It’s a chance to get to know people in a way that we don’t when walking down the street. We say, “Hi, how are you?” And the answer is a polite, “fine.” On Facebook, I learn that her cat just had surgery or her mother-in-law is in town or she shared that great article about acupuncture last week or the recipe for the vinaigrette my whole family loves. This is an example of when technology increases intimacy.
I’ve got tips to make your IG stories really stand out right here.
And check out the best hacks for social media posting in 2019 here.