You don’t have to be anything other than who you are – there are people out there who are looking for someone exactly like you. How will you know? You’re going to friend and follow people on social media. And here’s why…
Get people looking at you by looking at them first. On Facebook, friend everyone. On Twitter, follow everyone who follows you. Respond to posts. People feel good when you pay attention to them. Get on their radar. Wriggle into their world. They will get used to seeing your little picture and reading your name and before you know it – they will know you and trust you.
So, this reminds me. You should use your real name whenever possible and post a clear picture of your face.
We trust faces; we look people in the eyes when we are telling the truth. Faces are more poignant than pictures of our pets (no matter how adorable) or the mascot of a baseball team or a photo of a dozen strangers. And you want people to get to know and trust your face. So, take a clear picture, crop it to a square and keep it for as long as possible as your profile photo. Don’t give them any reason to forget you by changing profiles around or letting Facebook crop for you so your profile is of your belly. Remember, most people are glancing from the four-inch screen of their smartphone. You need to be consistent and recognizable.
There are plenty of chances to post adorable pet photos. But not as your profile!
Once you start posting updates and responding to the updates of others, you will build familiarity when your name and image keep showing up on the screens of your potential customers. How cool is that?
Even More Good Stuff!
The Twitter @reply is a great way to get someone’s attention.
Hint: Send a tweet and then add an @reply at the end. That way everyone who sees it will read it, and the person whose name is at the end will pay special attention. For example: Fabulous workout today! I love Saturday @mollyrichards.
Comment below if you try to friend and follow more people! And check out some more tips to follow on Twitter here.